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Integrated Marketing Campaign Examples. Thanks to the world of multimedia that we all enjoy today, there can be a Is it even possible to integrate a core brand message across all platforms? This integrated marketing campaign held your attention first and sold you later.
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In this example, Budweiser created a web page to accompany the TV ad.
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Go Pro has used IMC components extensively and precisely. Analyzing successful digital marketing campaign examples can shed light on what works, what doesn't, and what audiences respond to. While difficult to execute well, an effective integrated marketing campaign looks at the strengths of each channel and tailors content and messaging to each.